About Budget Center

Budget Center allows you to seamlessly interact with budget and spend all in one place.

Budget Center allows you to seamlessly interact with your budget and spend all in one place. This can help you set budgets and track spending to avoid missing potential customers.

In Budget Center, you'll get real-time insights into campaigns that may be depleted and suggestions about how to optimize your campaign budgets. You'll also be able to view your budget settings, alerts and changes, and learn more about spending trends and recommendations to help meet your goals.

How to access Budget Center from the account level

You can navigate to Tools > Budget Center, or:

Select Accounts > Accounts summary > Performance.
To view Budget Center, hover over the Spend column.
Select View Budget Center.

How to access Budget Center from the campaign level

From the main menu on the left, select All campaigns > Campaigns > Campaigns.
When you hover over any figure in the Budget column, a box will appear.
From the box, select View Budget Center.
Select the specific campaign you want to view from the menu on the left.

Navigating Budget Center

Budget and spend: Along the top of Budget Center, you'll see your Spend to date, Monthly budget, and Daily budget, allowing you to view key information at a glance. Parts of this view may vary slightly, depending on your payment method.
Spending trends: In the middle of the page, hover over the graph to see detailed information about your accounts and campaigns. Here, you'll be able to toggle between two views: Spend of the day or Cumulative monthly spend. These may vary slightly, depending on if you're in the campaign level or account level.
Campaign summary grid (account level only): Here, below Spending trends, you'll be able to view in-depth details for different campaigns: Month-to-date spend (the actual amount spent this month up to today's date of this campaign), Daily budget (the actual amount you want to spend per day), Total % daily budget depleted (the real-time spend up to now divided by the daily budget multiplied by 100%) and the Budget type.
Today's monitoring: At the bottom of the page, you'll see recommendations to maximize your account's production, warnings to let you know what your account's spend is doing, and alerts for errors that need your attention.

Additional features

With Budget Center, you'll have access to the following valuable up to date information:

Hourly spend provides accurate spend insights based on real-time information delivered hourly for both today and yesterday.
Account and campaign status information, including alerts when your campaign is depleted or out of budget.
Ability to see your top spending campaigns, as well as your daily spend.
Adopt recommendations and fix errors.

Edit your daily budget from the campaign level

Select Budget Center.
From the main menu on the left, select All campaigns.
Choose the campaign you'd like to edit.
Select the pencil icon to the right of the Daily budget amount.
On the right, the Daily budget side panel will appear. Select a recommended budget or customize your own.
Select Apply.