How do I delete a UET tag?

You can delete unused UET tags that aren't associated with conversion goals, audiences or shared with other accounts.

You can delete unused UET tags that aren't associated with conversion goals, audiences or shared with other accounts. Once a UET tag is deleted, it will no longer show in the grid. Don't know what UET is? See What is UET and how can it help me?

From the top menu, select Tools > UET tag.

If you're using the new Microsoft Advertising navigation, from the navigation menu on the left, hover over Conversions and select UET tag.
Select the checkbox next to the UET tag(s) you want to delete.
Select Delete.
Select OK when prompted with Are you sure you want to delete the selected tag(s)?

Note

If a UET tag doesn't meet the requirements for deletion, you will see an error with the number of changes that weren't made. Select Show errors to see which conditions weren't met.