Your feed file is a text delimited file that contains all the information needed to submit a promotion. For manual uploads, .tsv or .xml file formats are accepted. For FTP uploads (available in the United States only), .tsv, .txt, or .xml file formats are accepted. After you create a feed file, submit it to Microsoft Merchant Center.
Availability: United States, Canada, United Kingdom, Australia, India, France, and Germany on PC and mobile devices.
Here are the required and optional fields you can include in the catalog feed:
Field name | Description | What you need to know |
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promotion_id |
The unique ID for the promotion.
Example:
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product_applicability |
Indicates if the promotion is applicable to all products or specific products.
Valid values:
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offer_type |
Indicates if there is a code or not.
Valid values:
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long_title |
The full title of the promotion.
Example:
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promotion_effective_dates |
Date and time that the promotion will be live on Bing.com.
Example:
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redemption_channel |
Indicates if the promotion is online.
Valid value:
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Field name | Description | What you need to know |
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generic_redemption_code |
The text code that customers use online.
Example:
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promotion_display_dates |
Date and time that the promotion will be live on Bing.com that falls within the promotion_effective_dates.
Example:
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minimum_purchase_amount |
The minimum amount of purchase for the promotion to be applicable.
Example:
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