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Viewing your campaign data the way you want

Learn how the data view in Microsoft Advertising Editor provides several predefined views that can help you more easily find specific data related to your campaigns.

The data view in Microsoft Advertising Editor provides several predefined views that can help you more easily find specific data related to your campaigns. For example, you can quickly filter your campaign data to show only those campaigns that have been paused. Or, you might filter your campaign data to show keywords that have been disapproved through the editorial review process.

If the predefined views aren't showing you the data you want, you can create and save custom views. These views enable you to define criteria that helps you quickly see the data that you care about the most.

Add or remove columns in the data viewexpando image

You can customize the data view to show the specific columns you care the most about.

  1. In the type list from the left panel, select Campaigns, Ad groups, Keywords and targeting or Ads and extensions.
  2. In the data view, click Column chooser Select the columns you want to display, and then select or clear the column name.
  3. To use default columns, click Column chooser Select the columns you want to display, and then at the end of the menu, select Reset to default columns.
Apply a preset view to your campaign dataexpando image
  • In the data view, click View, and then choose one of the following views:
    ViewDescription
    Active All items with Active status.
    All All items, such as campaigns or keywords, no matter what their status, as well as all active error, warning, and conflict messages, and items most recently imported into Microsoft Advertising Editor.
    ConflictsAll current conflict messages that apply to items.
    Deleted All items that have been deleted since the last post with Microsoft Advertising.
    Duplicate keywordsOpen Find duplicate keywords dialog box where you search for duplicate keywords.
    Editorial DisapprovalsAll current editorial disapproval reasons that apply to items.
    ErrorsAll current error messages that apply to items.
    InformationAll current informational messages that apply to items.
    Last Import All items that were most recently imported into Microsoft Advertising Editor (please note that negative keywords do not currently appear in Last Import view).
    Paused All items with Paused status.
    Pending post All items with Pending status.
    Suspended All items with Suspended status.
    WarningsAll current warning messages that apply to items.
Create a custom view for your campaign dataexpando image
  1. In the data view, click View, and then select Save custom search as.
  2. Under Status, choose at least one status that you want the view to apply to.
  3. Under Add search criterion, do the following:
    • Choose the criteria you want to use for populating campaign data in your custom view.
    • To select additional criteria, click Add another search criterion.
  4. To save your view, select the Save current search to the View as checkbox and then type a name for your view.
  5. Click Apply.

    To use your custom view, click View and then select the name of the custom view.

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